Position: Assistant Store Manager

Location: Birmingham

Reports to: Store Manager

Job Purpose: The Assistant Store Manager will drive day to day sales growth within the store by successfully leading, developing, and motivating their team, promoting commercial awareness through the sales plan, building customer and colleague relationships with excellent communication, and maintaining a high standard of store presentation, health & safety, and Customer Service.

Key Responsibilities:

• Sets realistic objectives and targets, leading by example with the appropriate behaviors and impeccable standards of presentation throughout

• Recruits, coaches, develops, and regularly reviews their team, in conjunction with the Area Manager, managing all sales, compliance, and HR-related processes in a timely manner

• Works well within a team and builds strong business relationships both internally and externally

• Communicates with respect and clearly at all levels using the appropriate methods and language

• With input and guidance from the Area Manager, drives all commercial activity within the Store, ensuring the effective use of the sales process throughout the team

• Pro-actively controls and manages all existing and potential customer data understanding the local market and competition

• Understands and manages KPI performance reporting and follows up by applying the appropriate actions

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